ABOUT OPALE
As a freelance art director and creative designer, I have been creating print and digital media assets for various clients in the editorial, luxury, and beauty sectors for over ten years.
I have worked with major brands, as well as with start-up companies, across different markets and cultures – US, EMEA, SAPMENA, LATAM…
From the design of visual assets to their deployment across various platforms, I support my clients in building a strong, coherent, and distinctive brand identity.
Audrey B.
DIGITAL DESIGN
Creating innovative visuals and digital interfaces tailored for e-commerce and other digital platforms, ensuring a seamless user experience while reinforcing the brand’s identity.
E-commerce
Creating tailored and impactful visuals for e-retail websites. Designing product images, banners, landing pages, and other visual elements that enhance brand identity and drive conversions.
amazon marketplace
Creating impactful visuals tailored for product pages, brand storefront, and brand story on Amazon, designed to enhance product visibility and boost conversion rates.
email marketing
Designing compelling visuals for email campaigns, tailored to capture recipients’ attention and drive action. Maximize engagement and conversions while adhering to email marketing best practices.
social media ads
Creation of eye-catching visuals tailored to the unique formats of social platforms (Instagram, Facebook, LinkedIn, etc.). Capture attention in seconds and drive engagement or conversions.
search engine ads (SEA)
Creation of impactful, conversion-oriented visuals tailored to search engine advertising formats (Google Ads…). Grab attention, enhance relevance, and boost performance.
UI DESIGN
Creation of impactful, performance-driven interfaces focused on user engagement and conversion. Consistent, intuitive design tailored to digital journeys across all devices. Strengthens brand identity while enhancing usability.
PRINT DESIGN
Designing attractive and effective visuals for point of sale materials, such as displays, posters, stands, and banners, aimed at capturing consumer attention and driving in-store sales while reinforcing the brand’s identity.
marketing collaterals
Designing impactful visuals for printed and digital marketing collateral, such as brochures, flyers, posters, and leaflets, to effectively promote products, services, and brand values.
OOH
Designing visuals tailored for signage and large formats, such as billboards, giant posters, and banners, to capture attention and enhance brand visibility in public or commercial spaces.
publishing
Designing visuals for print and digital publications, such as magazines, books, catalogs, and lookbook, to create visually appealing and cohesive materials that reinforce the message and brand identity.
packaging
Designing unique and impactful visuals for packaging, labels, and stickers, aimed at enhancing the product, strengthening brand identity, and capturing consumer attention while adhering to functional and environmental standards.
business stationery
Designing custom visuals for business stationery, such as business cards, letterheads, envelopes, and other materials, to strengthen the professional image and visual identity of the brand.
Event & Promotional Materials
Design of tailored print materials to elevate brand presence during events, product launches, or promotional campaigns. Capture attention, reinforce brand identity, and deliver a tangible, memorable experience.
EDITORIAL DESIGN
Designing elegant and functional layouts for print and digital publications, such as magazines, books, and reports, to create a seamless reading experience while maintaining the brand’s visual identity.
magazine & e-magazine
Crafting harmonious and captivating visuals for both print and digital magazines. Developing elegant and interactive layouts that reflect brand identity while delivering a smooth and engaging reading experience.
brochure / catalog
Designing captivating visuals and well-structured layouts for brochures and catalogs, aimed at presenting products or services in a clear and engaging way, while reinforcing the brand’s image and identity.
newsletter
Designing engaging visuals and optimized layouts for newsletters, aimed at capturing readers’ attention, effectively conveying messages, and boosting engagement while maintaining the brand’s visual identity.
lookbook
Designing elegant and inspiring visuals for lookbooks, aimed at showcasing collections, telling a cohesive visual story, and reinforcing the brand’s identity through carefully crafted images and creative layouts.
MOTION DESIGN
Creating captivating and dynamic animated visuals using motion design to bring ideas to life, enhance visual impact, and deliver messages in a creative and engaging way.
promotional video
Creating impactful animated promotional videos using motion design to energize the message, capture the audience’s attention, and enhance the brand’s communication impact.
Video montage
Creating compelling videos using storytelling-focused editing techniques to tell a cohesive and emotional story, capture the audience’s attention, and enhance the impact of the brand’s message.
social media assets
Designing animated GIFs and short videos tailored for social media, aimed at capturing users’ attention, maximizing engagement, and boosting brand visibility with dynamic and visually striking content.
digital signage content
Designing dynamic visuals and content for digital signage, tailored for interactive screens, advertising displays, or point-of-sale environments, to capture attention, inform effectively, and promote brand identity.
CLIENTS
GET IN TOUCH
Have an idea or a project, lets collaborate and build some awesome design